More people and more functions create more handovers. If context still moves through individual memory, coordination becomes an operating cost that is hard to see.
Revenue crosses functions even when reporting does not. The useful question is whether the information collected in one part of the business helps the next part make a better decision.
Every handover creates a place where commercial context can be lost.
Map where management currently has to reconstruct the story between functions and systems.
More activity inside each function can still make the whole system less efficient.
The first step is a free 30-minute discovery call. I research the business before the call, then use the conversation to test that outside view with you and narrow down where the problem may sit.
No presentation to prepare. I do the homework first.