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CRM Diagnostic (£300)

A structured review of CRM and reporting outputs to identify where information becomes inconsistent, missing or unclear.

£300 fixed · Written PDF report · CRM & reporting outputs · UK-wide (remote)

What this is

A review of how CRM data and reporting outputs behave in practice.

The focus is on consistency, completeness and reliability of information used for decisions.

CRM data quality
Reporting consistency across dashboards
Missing, delayed or duplicated updates
Pipeline tracking accuracy
Forecasting inputs and adjustments
Use of spreadsheets alongside CRM

What is often found

Different reports show different pipeline numbers
CRM data is incomplete or updated inconsistently
Manual adjustments before forecasting
Spreadsheets used alongside CRM reporting
Inconsistent use of fields and stages

What you get

A written PDF report based on your CRM and reporting outputs.

Where CRM data is inconsistent
Where reports do not match
Where information is missing or duplicated
Where manual correction is happening
Which reports can be relied on

What the diagnostic might tell you

Not every problem traced back to reporting is a CRM problem. Sometimes the CRM is fine, and the gap sits upstream or downstream of it — in how work moves from sales to delivery, or how delivery reports back.

The report states clearly which one it is. If the CRM is not the issue, that's the finding — not a reason to keep looking until it becomes one.

See related operational patterns →

What is needed

No system access is required.

Exports, screenshots or reporting views are enough.

What this is not

Not CRM implementation
Not process redesign
Not system architecture work
Not ongoing consulting

Book CRM Diagnostic (£300)

A structured review of CRM and reporting outputs to understand where information is not reliable for decision-making.

Where the diagnostic points to a system-level fix, it can lead into CRM & Revenue System Design. Where it doesn't, the report says so.